Bucksense Returns from a Successful DMEXCO Conference
The Bucksense team is back safely in NYC after a great DMEXCO conference. We heard there were more than 50,000 people in attendance and we can see why it’s become one of the largest and most important digital marketing conferences of the year!
We were proud to unveil the world’s first multimodal programmatic algorithm which offers 4 optimization modes designed to level between hitting performance targets sooner or give more flexibility on combinations that work towards a CPx to get more reach.
We also showcased the Optimization Reports which offers insight into how the Bucksense algorithm is learning and incorporating all the possible combinations in order to optimize campaigns.
Other new platform features highlighted during the show were in-banner video ads, ad tags and Smartlinks.
Thank you to all who stopped by our booth to personally meet with us, we’ll be in touch with each of you soon.
See you next year!