Display Vs. Native Ads: What’s the big difference?
A common phrase in Thailand is “same, same, but different’, which is an appropriate term when describing the differences between Display and Native Ads.
Display and Native ads share technical characteristics like delivery networks, display mechanics and click activation and achieve similar outcomes – creating brand awareness, driving traffic to your app or site, increasing downloads, revenue, etc. But, the differences between the two is format, design and placement.