Our path to GDPR compliance

 


The European Union has taken a big step forward in protecting the fundamental right to privacy for every EU resident with the General Data Protection Regulation (GDPR). In a nutshell, EU residents will now have to give explicit consent to treat their own personal data.

Any company that stores or processes personal information about EU citizens within EU states must comply with GDPR. However, it does not cover internet cookies, device fingerprinting and other similar technologies, since they will be treated in the ePrivacy Regulation.

By replacing the outdated EU’s Data Protection Directive, GDPR enhances the right to information, an the right to be forgotten.

 

With +350 brands and agencies worldwide relying on Bucksense’s platform worldwide, we respect users’ privacy and are committed to establishing responsible business and data practices. Our Terms of Use are governed by our Privacy Policies, and by the Data Processing Agreement (“DPA”), when the Service foresees in any way the processing of data of any end user located in the European Union, of whom the privacy all involved parties undertake to respect.

Our Privacy Policy provides you with insights into what data we collect, how we use it, and how you can control your information. By continuing to use Bucksense, you agree to these new terms of service which will be effective from May 25, 2018.

We strongly support industry initiatives to improve consumer trust and transparency and are a registered global vendor for IAB Transparency and Consent Framework.

 

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